Business Strategy

Seven Key Metrics Digital Start-Ups Need to Know

What metrics for success do digital start-ups need? What would draw investors to your startup like bees to honey?

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Please click on the various links below to read the Seven Key Metrics Digital Start-Ups you need to know:

  1. Virality Coefficient
  2. User Engagement
  3. Mobile Monetisation
  4. Conversion Rate
  5. Churn Rate
  6. Customer Acquisition Cost
  7. Differentiation

Report produced by: Asian Insights Office, DBS Group Research